JOB DESCRIPTION ROR SOCIA MEDIA
- Propose and collaborate with teams to execute Social Media campaigns aligned with the product strategy of each industry sector.
- Suggest suitable KOLs/KOCs/Influencers for marketing campaigns and content for company activities, working with them to increase reach and achieve committed KPIs.
- Monitor and implement media KPIs on views, reach, engagement, likes, shares, etc., for each company campaign.
- Report on the effectiveness of work/activities/campaigns to the lead weekly/monthly/quarterly.
- Plan and write PR articles, seeding, press releases, and communication stories related to the company’s services and customer experiences on Social.
- Work & maintain connections with partners/suppliers to enhance the effectiveness of the Social channel.
- Manage a clear timeline and tasks related to Social Media channels and Media Campaigns.
- Manage and plan the deployment of detailed content on social media channels: Facebook, Instagram, YouTube, TikTok, Twitter, Telegram, etc.
- Coordinate projects that support each other well with design, production teams, and collaboration parties related to ongoing projects.
- Support the brand team with digital marketing tasks for brand campaigns.
- Analyze social media data, monitor campaign performance, and create reports to measure the effectiveness of strategies and propose improvements.
- Stay updated with new trends, algorithms, tools, and best practices on social media to ensure effective campaign execution and brand relevance.
- Research audiences, analyze industry trends, and identify opportunities to engage your target audience on short video platforms like TikTok, Facebook Reels, YouTube Shorts, etc.
- Write content, produce videos, and collaborate with other teams to ensure content aligns with the message and brand identity.
- Effectively manage budget costs and propose KPIs that are reasonable with the campaign objectives set.
JOB REQUIREMENTS
- Ability to create detailed Social Media plans, manage Social infrastructure, and strategically disseminate information for products and brands.
- Ability to measure and analyze data, manage figures from Social Media and related channels.
- Experience using analytical or measurement software for communication.
- Ability to analyze data and extract deep insights about emotional actions in video clips to optimize social media strategies.
- Good aesthetic sense, creativity, openness, and regular updates on new design trends.
- Knowledge of HTML and CSS.
- Responsible and proactive in work. Attitude over Skill Level.
- Good writing and communication skills, understanding of management and social media communication strategies.
- Ability to multitask and manage time well.
- At least 2 years of experience in related fields.
- Confident in communication, good teamwork, passionate about work, and not afraid to learn and innovate.
- Creative thinking, logical thinking, and analytical skills.
- Candidates with experience in Content Marketing, Social Media (Facebook, YouTube, TikTok, etc.), or related fields are preferred, with at least 6 months of experience.
- English proficiency (mainly Reading & Writing) required, Mandarin is an advantage.
- Knows basic image/video creation and editing for posting on social media platforms. For example, basic use of CapCut.
BENEFITS AND OPPORTUNITIES
- Work in an international, dynamic, professional environment with many opportunities for career development.
- Internal training courses on Technical & Soft Skills.
- Various company activities (Sports and Music Festival, TMA Futsal Tournament, etc.) organized annually.
- Competitive salary and bonuses.
- Sponsorship for food and housing expenses.
- Comprehensive health care insurance.
- Salary: $1800 ~ negotiable.
WORK LOCATION
- Kuala Lumpur, Malaysia.
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